Nine West with Marchon
The Jones Group has entered into an exclusive, worldwide license agreement with Marchon Eyewear for the creation, production, marketing and global distribution of ophthalmic eyewear frames and prescription-ready sunglasses under the Nine West brand.
Under the agreement, the Nine West ophthalmic eyewear collection will be marketed and sold globally in upscale optical chains and optical specialty retailers and by individual eyecare professionals beginning in early January 2012.
Richard Dickson, The Jones Group President and CEO of Branded Businesses, stated: “We are pleased to enter into this agreement with Marchon for Nine West optical eyewear. Nine West’s origins as a premier global fashion brand allow us to extend it into relevant categories, particularly accessories such as eyewear; a perfect fit for Nine West. We believe this collaboration with Marchon will further enhance Nine West’s powerful brand message in the global optical arena.”
Claudio Gottardi, Marchon Eyewear President and CEO, stated: “We are very excited and proud to be embarking on this new license with Nine West. We recognize their commitment to providing women with on-trend, high-quality products, and we believe this will be a fantastic addition to our ever-expanding global portfolio. We are confident this partnership will be mutually beneficial.”
