Envision – Seeing Beyond Digital Magazine
An experienced editorial team delivers top-notch information on subjects that help optical professionals in their day-to-day work.
Topics include the latest news on lenses, frames, contact lenses, fashion trends, medical developments and marketing strategies for the Canadian optical industry.
COVID-19 Changes Consumer Needs as ECPs Scramble to Keep Up
Many Canadians have fared quite well since the pandemic shutdowns began in mid-March. Personal savings have increased, as behaviours around shopping have changed. Consumer needs are different, as are spending patterns. This article looks at the impact of consumers’ changing needs and behaviours on the retail eyewear industry.
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