Marcolin Introduces New Diesel 2012 Collection
A new collaboration between Marcolin and Diesel gave birth to a new line which will be on the market in 2012. A preview campaign featured the unisex Double Trouble frames. The rivet decoration simulates an overlap effect while the asymmetric colour finishing displays an aesthetic versatility. Shiny and matt materials as well as contrasting colours on both the frame and temples emphasize the sunglasses’ multifaceted design, while embodying the Diesel heritage with its rock and roll edge.
The Diesel collection can be grouped into five divisions: high-end female frames with trendy shapes linked to the Diesel world of colours and details; high-end male frames truly representing Diesel DNA with materials such as studs, leather, and distressed metal; military/work-wear frames, a distinctly Diesel concept, in mainly male and unisex styles; vintage-inspired frames in sporty colours that use the logo as a graphic detail; and finally frames dedicated to a younger consumer, featuring Diesel twists and a wide array of bright colours.
