i. Frame is pleased to announce the North American launch of their licensed Sesame Street ophthalmic eyewear collection. i. Frame’s founder and President Don Armstrong said he was greatly inspired by the mission of the iconic brand and has created a fashionable, high-quality collection of colourful branded eyewear for children aged 2-12.
The Sesame Street collection incorporates the industry-leading OBE Uno Flex Hinge technology for maximum durability and it complies fully with the CPSIA’s (Consumer Product Safety Improvement Act) testing standards for children’s products.
i. Frame has been designing and distributing fashion eyeglass frames in Canada and the U.S. for 14 years and was thrilled when given the opportunity to work with Sesame Workshop, the non-profit educational organization behind Sesame Street.
The collection was officially launched at the recent 2014 Vision Expo East in New York, and consists of 24 styles in three colours per model, including acetate, combination and TR-90 styles.
Frames come with Sesame Street cases, imprinted with a large group of characters, and a P.O.P. Hasbro plush character is available for product display.