Page 24 - Envision-09-10-2021

Making Contact #onedaybetter

clariti is going
®

Take the opportunity during a patient’s 1
first return visit to reinforce the plastic neutral
encourage the patient to talk openly. “ is a robust recall system:
importance of compliance. Compliment
A major key to success
them on their newly developed abilities.
that
interview-style
Ask
questions
Review and consider sending them home it is critical to ensuring patients
with a copy of their lens care instructions. show up for their return visits.
Use your observation skills and watch the Be diligent in your
patient remove, clean, rinse and reapply
a lens and consider whether further follow-ups. “
coaching is required. Review normal and
abnormal adaptation responses and make
sure the patient has an emergency phone
number and an instruction guide for
handling abnormal symptoms. And give
the patient a gift, such as an emergency why a patient has not returned, you may
kit containing a spare case, a small bottle be able to turn an unhappy lens experience
of lens solution and a small mirror. This into a successful one.
gesture demonstrates your commitment to To guarantee that your patient shows
their success and ensures they remember up for each progress check, give them
you. incentives to return. Consider offering Expanding our commitment to sustainability for the good of the planet.
If a patient’s lenses are comfortable and a cost-saving program. Options include
their vision is normal, they may not see service agreements, professional care Let’s do it together - starting today.
the importance of return visits and decide packages, discounted lens care products
they’re unnecessary. To increase compliance, and bulk lens purchase prices. Patients will
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educate them about the importance of return more readily when they are part of clariti® 1 day in Canada is net plastic neutral. For every clariti® 1 day contact
returning regularly. Help them understand an attractive cost-saving program. lens we sell, we purchase a credit from Plastic Bank® to collect and convert an
that scheduled evaluations will ensure If a patient is not compliant with lens care
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ongoing eye health, optimum vision and guidelines, try showing them photos of the equal amount of plastic through their global network.
lens comfort. undesirable eye conditions that can result With clariti® 1 day , you can prescribe virtually every 1-day lens wearer an
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Discuss with each patient how the from poor lens hygiene. affordable , healthy lens wearing experience while feeling good that you’re
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recommended frequency of return visits Each return visit is also an opportunity to
is determined. The schedule is based on plant ideas for future purchases. By sharing helping the planet.
many factors, such as the type of lens the health tips, available lens options, new
patient is wearing, their years of wearing products and promotions with your
experience, and the patient’s degree of patients, you are adding more value to Because we’re doing one day better.
compliance. Patients who understand the their return visits, while marketing your
purpose of regular checkups recognize brand to them.
their value and are more likely to return. Patients stay loyal to a practice when
A major key to success is a robust recall they feel cared for, appreciated and safe.
system: it is critical to ensuring patients This also builds confidence in you and
show up for their return visits. Be diligent your team. Confidence comes with trust,
in your follow-ups. Don’t notify the and trust is built on the relationships you
patient once and then give up. If the nurture. Taking steps to ensure that your
first telephone call is unsuccessful, try patients have a good experience each time
appointment reminder cards and recall they interact with your practice not only 1. Net plastic neutrality is established by purchasing credits from Plastic Bank. A credit represents the collection and conversion of one kilogram of plastic that may reach or be destined for waterways. CooperVision
cards as well as text messaging to issue ensures that they will return, it also means purchases credits equal to the weight of plastic in clariti® 1 day orders in a specified time period. clariti® 1 day plastic is determined by the weight of plastic in the blister, the lens, and the secondary package,
including laminates, adhesives, and auxiliary inputs (e.g. ink). 2. clariti® 1 day is defined as orders and includes clariti® 1 day sphere, clariti® 1 day toric, and clariti® 1 day multifocal product sold & distributed by CooperVision
convenient reminders. If you can determine that they will recommend you to others. l in Canada. 3. Amount is defined as weight. Net plastic neutrality is established by purchasing credits from Plastic Bank. A credit represents the collection and conversion of one kilogram of plastic that may reach or be destined
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for waterways. CooperVision purchases credits equal to the weight of plastic in clariti® 1 day orders in a specified time period. clariti® 1 day plastic is determined by the weight of plastic in the blister, the lens, and the secondary
package, including laminates, adhesives, and auxiliary inputs (e.g. ink). REFERENCE: CVI data on file 2020. Sustainability report, clariti® 1 day. 4. CVI data on file 2021; Rx coverage database n=203,946 eyes; 14 to 41 years for clariti® 1 day
sphere and clariti® 1 day toric; 42 to 70 years for clariti® 1 day multifocal. Combined 82.2% coverage. 5. Based on 166 participating eye care professionals in a multi-national online survey, 2016. 6. With high oxygen delivery for daily wear, SiHy
22 / SEPTEMBER - OCTOBER 2021 / www.ENVISIONMAGAZINE.ca / materials minimize or eliminate hypoxia-related complications. Warning: Do not expose the contact lenses to water while wearing them. ©2021 CooperVision