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KEEP Contact Lens Patients
                       COMING BACK










                                                    Making Contact

                                                 By Shirley Ha, BSc. (Hons), OD, FCOVD



                                 atience, teaching skill and encouragement are the keys to creating
                                 successful contact lens wearers and devoted patients. If you can surpass
                                 your patients’ expectations by making their maintenance program and
                                 ongoing  contact  lens  purchases  as  easy  as  possible,  you’ll  ensure  that
                       Pyour patients experience success with their lenses and keep coming
                         back for more.
                         One of the main reasons why patients  •  Encourage compliance with care and
                         stops wearing contact lenses is discomfort.   handling techniques
                         To avoid losing a patient for this reason,     •  Review any instructions which are
                         it’s essential to communicate clearly,    giving the patient difficulty
                         providing  instructions  and  diligent   •  Answer any additional questions
                         follow-up. Communication equals         the patient may have
                         connection and relationship building.
                         Go the extra mile and follow-up with a   •  Reinforce the importance of follow-up
                         phone call two or three days after you’ve     visits
                         dispensed the lenses. There are five goals   •  Remind the patient to bring their care
                         for this conversation:                  kit and lens case to their first follow-up
                                                                 visit so that you can review their lens
                                                                 handling and care


      20  /  SEPTEMBER - OCTOBER 2021   /   www.ENVISIONMAGAZINE.ca  /
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