Page 10 - Envision-03-2022
P. 10
Cover Story
By Evra Taylor
SUN SENSATIONS
WHO’S WEARING WHAT AND WHY
IN SUNGLASSES
n recent years, sunglasses have increasingly
become an integral part of a fashion “look”.
Frame designers and consumers alike view
them as an extension of the wearer’s personality,
Irather than simply an add-on – the item you put
on at the last minute before heading out the door. “ Frame designers
This has never been truer for Canada’s sunglasses and consumers
market than it is now.
alike view them as
To meet the challenges of this year’s sun-filled
days, Transitions Optical is showcasing its an extension of
XTRActive® Style Mirrors lenses, targeting a young, the wearer’s
fashion-forward demographic looking to express
their personal style while enjoying the advantages personality, rather
of photochromic technology. It’s this technology than simply an
that makes these sunglasses something of a
chameleon. Outdoors the lenses lend a touch of add-on.
mystery with a mirror finish and protection from “
harmful UV and blue light. When worn indoors,
the mirror fades to a light reflection with just a hint
of colour. The flash mirror coating on Transitions
XTRActive new generation lenses uses a
broad-spectrum dye, producing their darkest lens
ever.
8 / MARCH - APRIL 2022 / www.ENVISIONMAGAZINE.ca /