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                       Introducing Ray-Ban Stories: Combining Innovative Technology and Fashion-Forward Style

            Leading Ray-Ban Stories’ product lineup with the most recognizable style, an icon since the 1950’s is Wayfarer and
            Wayfarer Large. Facebook and EssilorLuxottica were able to engineer smart technology to support all-day wear,
            including an optimized Snapdragon processor, without compromising style, comfort, and aesthetic, but most of all
            the weight, with just 5gr more than a standard pair of Ray-Ban Wayfarer. Ray-Ban Stories include a dual integrated
            5MP camera to capture photo and video; discreet open-ear speakers to listen, and a three-microphone audio array to
            deliver rich voice and sound transmission for calls and videos. Ray-Ban Stories is also available in a variety of other
            iconic styles such as the legendary, retro Round and the super iconic Meteor. Consumers can add flare to their style
            by choosing various lenses: sun, prescription, polarized, gradient, Transitions and clear.
            In addition to an iconic design built with innovative technology, Ray-Ban Stories launches in conjunction with a
            companion app, Facebook View (iOS & Android), creating an easy way to import, edit, and share content captured
            on the smart glasses with the ability to upload on any social app stored on all smartphones: Facebook, Instagram,
            WhatsApp, Messenger, Twitter, TikTok, Snapchat, and more.












































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