Page 17 - Envision - May June 2020
P. 17

Special Report




             Vuksic goes for a long walk every day  The  Shamir Canada lab in London,  allows us to finish what we weren’t able
             to manage stress. She is encouraged by  ON, has been operating with minimal  to complete at MIDO. None of that
             huge support from colleagues, her local   staff doing emergency-only production  happened this year.”
             business association and her extensive   for the past several weeks. They are also
             client base. “I am finding hidden   busy in other ways.              As for silver linings: “Our team is going
             reserves of strength. I am thankful                                  to battle for one another every day. Their
             for my family, partner and incredible    In order to help opticians like himself  support is my silver lining.”
             community of friends, and for their good   make good use of pandemic-related
             health. Still, it would be naïve not to    downtime, Martin  Bell,  director  of   Michael Jardine is a Canadian optical
             realize that all small businesses are    education  and  quality  assurance,  industry veteran living in Hong Kong.
             facing great risks right now and that   arranged for no-charge, non-branded   He  has been  grounded  for  weeks  and
             many of us will not make it.”      continuing education, courtesy of Shamir,   finds it hard not to be able to visit with
                                                for registered opticians in Alberta, B.C.  his children who live in other countries.
             MANUFACTURERS AND DISTRIBUTORS     and Ontario.                      On the somber side, Jardine notes, “Very
                                                                                  few companies on the planet are sitting
             Michael Suliteanu, president of WestGroupe,    Shamir  is  also  about  to  launch  the   on  so  much  cash  that  they  don’t  feel
             observes that Canadians sometimes feel  Glacier Anti-fog™ (AF) lens to the   they’re staring into the abyss right now.
             insulated from disastrous world events.  medical  sector.  “This,  the  only  such  No one knows.”
             But watching the health crisis unfold  product  to  meet  EU  safety  standards,
             in Asia and then spread into Italy, it   has proven successful in industrial   Jardine  sees  the  decline  in  travel
             became clear to him that North America  settings. We tested it in April with   continuing  as  people  become
             would not be spared.  “Once outbreaks  Canadian medical professionals who are  accustomed to working from home
             started in Canada, the swift action of the   required to use facemasks as they treat  and  having  online  meetings.  He  adds:
             Quebec government changed the way we  COVID-19 patients,” explains Bell.  “Online business is growing substantially,
             conduct our business.”                                               which will put more pressure on
                                                In order to further assist healthcare  bricks-and-mortar retailers, although
                                                workers, Shamir is offering no-charge  optical retailers might feel this less than
                                                safety frames when progressive AF lenses   some others.” As a silver lining, Jardine
                                                are ordered. They are also donating to a  points out that the planet is, “having a
                                                charity supporting frontline healthcare  much-needed rest.”
                                                workers with each order.
                                                                                  Faniel Eyewear, located in Val-Morin,
                                                Allen Nightingale, president of Centennial   QC, is likely one of the most hands-on
                                                Optical, calls the pandemic, “the scariest  frame manufacturers in the country right
                                                experience I have ever been through.”  now.  Founded  by Anne-Marie Faniel
                                                                                  and Patrick Bolduc in 2019, they have
                                                At the time of writing, Centennial had   laid off 50 employees from the plant and
              / WestGroupe President, Michael Suliteanu  /  not laid off any of its 175 employees. “We   their optical stores and are working the
                                                still have not laid anyone off, and we are   production lines with their daughter,
             WestGroupe was granted an essen-   not requiring them to all come to work   Clara Faniel. Says Bolduc, “We have
             tial  business  waiver  by  the  provincial    ful-time,” says Nightingale.  enough supplies to last a few months.
             government and is open with a skeleton                               Yes, the crisis has badly hurt the
             staff to process orders received during                              business, but we are confident we can
             the COVID-19 shutdown. Nevertheless,                                 obtain some government help to keep
             they were forced to downsize. “It was a                              going.”
             gut-wrenching decision,” says Suliteanu,
             “But the supportive phone calls and
             emails we received from our employees
             helped reinforce  that these decisions
             were best for our long-term viability
             and that our employees understood this.             / Centennial President, Allen Nightingale /
             Fortunately, assistance measures from
             the  federal  government have  been    The cancellation of trade shows hit
             helpful to our furloughed employees,   Centennial hard. “We weren’t able to
             and we have applied to federal programs   meet with our frame factories to finalize
             to help ease some of the pressures we are   our developing products. Typically,   / Clara Faniel, Patrick Bolduc, and Anne-Marie Faniel at their factory /
             facing.                            at MIDO we look at approximately

             “We are focused on helping our customers    10,000 prototype frames to see trends,   Ever-optimistic, Bolduc adds: “Turbulent
                                                colours, textures, materials and design
             and employees navigate this difficult   inspiration. We then apply all of that to   times are perfect for coming back to
             time, while ensuring that we will be   the design drawings we bring with us.   ourselves. We encourage everyone to go
             ready to resume our business when we   After MIDO, Vision Expo East usually    within and connect with the true source
                                                                                                                 E
             reopen.”                                                             of power, joy and love.”        n

                                                                                         /   www.ENVISIONMAGAZINE.ca  /  MAY — JUNE 2020  /  17
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