Importlux Introduces Viktor&Rolf Eyewear in Canada

ImportluxImportlux is proud to have signed an agreement with the Paget group as the official distributor in Canada for Viktor&Rolf Vision. The brand is widely recognized and respected for their provocative couture and conceptual glamour. The Dutch design duo behind Viktor&Rolf have staged their signature collections at spectacular shows in Paris for 20 years while their fashion label has grown worldwide.

“Thanks to Paget’s expertise, know-how and manufacturing experience, we are able to offer the highest quality of frames and sunglasses from one of the very few companies qualified to write, “totally made in France” on its products,” says Importlux President Ramez-Raymond Tarazi.

Viktor Horsting and Rolf Snoeren are well known for their matching black spectacles, so it was only a matter of time before they got into the frame game themselves. The designers had a prior licensing agreement with Japanese manufacturer Murai, which marketed Viktor&Rolf eyewear in Japan since 2003. However, it is the first time fans of the brand will be able to get their hands on the Viktor&Rolf collection outside of Asia.

The line features roughly 25 men’s and women’s styles in three colours and there are plans to expand rapidly. It reflects the brand’s off-kilter glamour as well as the designers’ own favorite squared-off black style. At the core of each model is the aspiration to create spectacular beauty and unexpected elegance.