Shamir Announces Expansion into Canadian Market

shamirShamir Optical Industry Ltd. establishes Shamir Canada Inc., which introduces a full line of premium progressive, single vision, occupational and specialty lens designs to Canada. Ranked among the world’s top 10 progressive lens manufacturers, the Israel-based company Shamir Optical Industry is engaged in the development, design and manufacture of premium progressive lenses and molds for the ophthalmic industry.

Shamir Canada will provide premium Freeform® progressive, single vision, occupational and specialty designs to satisfy the growing need for lifestyle solutions in the Canadian market.

“We see a need in the Canadian market for high-quality, branded, back-side freeform lenses. Shamir is well known internationally as a premier lens designer and manufacturer, and Shamir Canada will be bringing these free-form lenses to Canada,” said Martin Bell RO, national sales and marketing manager for Shamir Canada.

Serving as the sales and marketing centre for Canada, Shamir Canada will specialize in the marketing of premium progressive and occupational lenses under product brand names such as Shamir Autograph III®, Shamir InTouch, Shamir Autograph II- Attitude™, Shamir FirstPAL, Shamir Golf, Shamir Relax, Shamir WorkSpaceand Shamir Computer™.

Shamir Canada’s product line features revolutionary technologies such as the patented EyePoint Technology III®, IntelliCorridor™, Natural Posture™ and As-Worn Quadro™. These groundbreaking technologies are incorporated in Shamir Canada’s line of premium lenses to provide the patient with the most personalized visual experience, based on their selected frame, as-worn measurements, prescription and lifestyle needs.

Over the course of four decades, Shamir Optical Industry has established itself as a company known worldwide for innovation, revolutionary technology and stringent quality assurance practices. Shamir Canada will operate under the same guidelines, providing the optical industry with high-quality, cutting-edge lens technologies in a wide selection of materials, to answer the visual needs of presbyopic and single vision patients alike, the company reports.